Factory AI founder Matan Grinberg joins Matthew Berman to discuss the rise of agent-native software development, the decline of traditional IDEs, and why systems thinking—not syntax—is the most valuable skill of the AI era.

At a time when AI is reshaping the craft of coding, Matan Grinberg is designing the tools to match it.

In this wide-ranging conversation, Matan shares how Factory reimagines the role of the software engineer, why agents are better parallel workers than humans, and how every engineer will soon be backed by an army of intelligent droids.

Key Moments from the Interview

00:00 – Intro
From theoretical physics to AI: the journey behind Factory.

01:50 – Why Factory Exists
The IDE is dead. Coding with agents requires a new paradigm.

04:45 – From Faster Horses to Cars
Why you can’t iterate your way to the future.

06:05 – Parallelization and Agent-Orchestration
The wow moment: when multiple agents run simultaneously.

10:58 – Systems Thinking > Coding
Why systems design is the most critical engineering skill.

12:18 – Should You Still Learn to Code?
Why abstraction and fundamentals still matter in the agentic era.

17:25 – The New Economics of Software
How AI expands the total addressable market for engineering problems.

21:32 – Agent-Native UX and Design
Factory’s product design is built from first principles, not nostalgia.

30:44 – How Factory Understands Codebases
First-party integrations, memory, and local execution.

37:20 – Vertical SaaS in a Zero-Cost World
Why internal tooling will outcompete off-the-shelf SaaS.

40:58 – What’s Next for Factory
Reliable agents, lower effort, and mass adoption.

Full Interview: Matan Grinberg on Agents, Engineering, and the End of IDEs